ST. LOUIS UNION STATION HOTEL
ST. LOUIS, MO
OCTOBER 14–16, 2020
CONFERENCE: OCTOBER 14-16, 2020
EXHIBIT HALL: OCTOBER 15-16, 2020
Are you ready for the 2019 Club Industry Show? As a First-Time exhibitor to our show, we would like to take this opportunity to provide some helpful tips and suggestions for you. Make sure that you are ready for your staff and your booth to stand out amongst the crowd.
The show days for the exhibit hall are:
The conference dates are Wednesday, October 9 - Friday, October 11.
Please note: onPeak is the only official housing provider associated with the Club Industry Show. While other hotel resellers may contact you offering housing for your trip, they are not endorsed by or affiliated with the show. Entering into financial agreements with such companies may have costly consequences.
This is a valuable tool that fosters communication between exhibitors and attendees. There are many functions within the online show directory, such as your online directory listing, and show specials. For more information on these features, contact your Client Services Specialist.
You will want to update your online listing as soon as it becomes available. Your online Show Directory Listing Features include:
Note: The Print Deadline for the Show Directory Map (company name and booth number) is Friday, September 6, 2019. All booths must be confirmed by this time to appear on the map.
The Exhibitor Service Kit is your one stop guide to show and rules and regulations, shipping and move in information, and ordering carpet, furniture, etc. for your booth. The Kit will be live on the website approximately five months before the show and accessible by logging in here to begin.
Have you decided your goal for the show? Is it to write orders, get brand awareness, and make connections? It sounds simple, but having this answer can make your show even more successful.
Contact your customer base telling them you will be at the show and what booth your booth number is.
Marketing and Sponsorships can add that little something extra to help you stand out from the crowd.
Onsite deals – offering a deal or Show Special for any order placed onsite is a great way to have more orders placed onsite in your booth.
Lead Retrieval – investing in a badge scanner will help to keep track of sales leads and their contact info that will also save time and effort in the long run.
Badge/ID – Make sure that you have your badge and ID on you at all times.
Meals – Make sure you have water and snacks.
Need help onsite? – Know your Floor Manager and GES service Executive.
Education and Events –Take advantage of educational seminars as well as events that offer onsite networking opportunities.
Simply put, Boothmanship is the way you conduct yourself when you are in your booth during show floor hours. It can go a long way in determining whether you have had a successful show. Here are a few tips and ideas on how to make good Boothmanship work to your advantage:
Attendees have expectations when they come to your booth. To be memorable, be:
Make sure that you follow up with your booth leads within a week of the show. This will help keep your product fresh in their mind, show that you want to do business, and get your leads into the next step of the sales process.
Evaluate the event based on your goals. What worked; what didn't?
Your Client Services Specialist is there to assist you with any logistical questions you may have about the show—including questions about the Exhibitor Service Kit, Booth Rules and Regulations, Badge Registration, etc.