Commercial Fitness Operators: Leveraging the Consumer Fitness Groundswell
- Thursday, 10/05/2017: 10:30 AM - 11:45 AM
- Room: Third Floor, Joliet Room
- Session Number:
The population of non-members who exercise three times or more per week has reached an all-time high of 152.6M in America. Join this thought-provoking exploration of the major market forces expanding consumer fitness. In this session, you will learn about consumer fitness preferences, methods, and products. Attendees will receive an in-depth review of the elements appealing to these consumers and two actionable strategies that can be employed right now.